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In Start With What Works, Andy Bass shows you how to create new growth opportunities by using the resources, people and customers you already have at hand.
"Start With What Works is a gamechanger for those who want to accelerate their business growth with greater inspiration and less risk and frustration."
Nancy MacKay // CEO and Founder, MacKay CEO Forums
Don’t start over, start with what works.
It might sound obvious but frequently, managers discount the value of their familiar resources, and instead, are too quick to look outside for something new. They often end up demotivating employees and wasting money and time.
Covering ten lessons you can use for a variety of situations, each features vivid examples and a new mindset to adopt. With practical tools and templates, each will trigger fruitful discussions and insights for your organization.
About the Author: Andy Bass
Andy Bass is the founder of BassClusker Consulting, an executive advisory firm that helps organizations grow faster by using resources they have already. He has advised leaders in more than 30 industries, including professional services, finance, technology, manufacturing, health, media, education and the arts. Andy is also a Forum Chair for MacKay CEO Forums, an international peer-to-peer learning organization for CEOs, and has taught executives at Warwick, Strathclyde and Aston Business Schools.
WHAT LEADERS SAY
Helps you see the resources and talents you have already
‘Rather than waiting for a magic bullet, make your organisation better, starting today. Andy helps you see the resources and talents you have already, but just haven’t got around to using properly or fully enough. Even better, the process creates engagement and excitement among employees, because the process honours their expertise and abilities.’
Rooney Anand // Former CEO of Greene King Plc; Senior Independent Director, Morrisons plc
‘Start With What Works is a gamechanger for those who want to accelerate their business growth with greater inspiration and less risk and frustration.’
NANCY MACKAY // CEO And Founder, MacKay CEO Forums
Will get you to see your business in a new light
Leaders don’t always realise how much untapped potential, strength and opportunity their organisation has. We’ve had great results from starting with what was already working. Andy’s book will get you to see your business in a new light so that you can do that too
Matthew Crummack // Group CEO, GoCo Group plc (GoCompare)
Clear, actionable advice
Clear, actionable advice for any organisation seeking to grow or innovate. Before you start throwing money at the problem, unlock your hidden potential.
Michael Smets // Professor of Management, Saïd Business School, University of Oxford
Find the new perspective you need
Value resides in the mind of the customer. You won’t understand it if you spend all your time in the office. You need a different perspective. This book will encourage you to get out and find one.
Rory Sutherland // Author of Alchemy: The Surprising Power of Ideas That Don't Make Sense, and Vice-Chairman, Ogilvy
Buy the book from your preferred outlet
To access bulk discounts or to discuss a custom edition for your company (with co-branding, a custom Foreword etc) contact Andy Bass