by Andrew Bass | Aligning Behaviour with Strategy, Blog, Getting Buy-in, Podcast Series: The Performance Podcast, Strategy
However well you formulate your strategy, its success or failure is going to depend on how well you translate it for the needs of those who must support it. Andrew discusses some thought experiments to help convey the concept of The Three Stories You Need To Tell...
by Andrew Bass | Blog, Innovation, Podcast Series: The Performance Podcast, Value Building
Andrew continues his discussion of keys to foster innovation: Allot and protect time and space away from your routine Improvise the before and after of using your product or service Pay attention to packaging and ease of use Run time-limited experiments Emphasize...
by Andrew Bass | "How To's", Blog, Innovation, Podcast Series: The Performance Podcast, Value Building
Andrew shares some keys to practical innovation: Don’t think that innovation is just about technology Have a systematic way of turning ideas into reality Treat ideas well, even if they are not yet fully-formed
by Andrew Bass | Podcast Series: The Performance Podcast, Strategy, Value Building
Andrew shares the back-to-basics questions that any business-unit leader should clarify about their strategy: What are we going to sell, what are we not going to sell (that we could), and Why? Who are we going to sell to, who are we not going to sell to (that we...
